Authors: Get Media Trained for Success
When investing in a book publicityย campaign, it's important to maximize its value. This is where media training comes in, especially for first-time authors embarking on a publicity tour. Being an interview guest on-the-air or online is a significant opportunity, and knowing how to effectively convey key messages about your book while being a good guest is crucial. It's not complicated, but there is a technique to doing it well and connecting with the audience. Maintaining poise and focus when facing an audience is vital. While some people have a natural knack for it, most benefit from practice.
Working with an experienced coach who can provide feedback is helpful. Practice sessions are often recorded and reviewed, allowing for self-critique and guidance from the coach. Media trainers often advise crafting concise, impactful statements that are easy to understand, akin to writing headlines. Keeping it brief helpsโฆ
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